Rhetorical and Production Context Axes

{
  "title": "Rhetorical and Production Context Axes",
  "axes": {
    "purpose": [
      "inform",
      "explain",
      "instruct",
      "record",
      "analyze",
      "argue",
      "persuade",
      "sell",
      "entertain",
      "inspire",
      "warn",
      "coordinate"
    ],
    "audience_role": [
      "novice",
      "learner",
      "practitioner",
      "expert",
      "decision_maker",
      "buyer",
      "user",
      "operator",
      "reviewer",
      "public"
    ],
    "audience_state": [
      "unaware",
      "problem_aware",
      "solution_aware",
      "offer_aware",
      "ready_to_act",
      "skeptical",
      "confused",
      "time_constrained",
      "distressed"
    ],
    "channel": [
      "book",
      "article",
      "report",
      "email",
      "web_page",
      "landing_page",
      "advertisement",
      "social_post",
      "proposal",
      "documentation",
      "user_interface",
      "script",
      "presentation"
    ],
    "genre": [
      "narrative",
      "exposition",
      "argument",
      "procedure",
      "reference",
      "description",
      "correspondence",
      "marketing",
      "microcopy"
    ],
    "stakes": [
      "low",
      "ordinary",
      "high",
      "safety_critical"
    ],
    "formality": [
      "intimate",
      "conversational",
      "professional",
      "formal",
      "ceremonial"
    ],
    "evidence_need": [
      "none",
      "illustrative",
      "credible",
      "documented",
      "expert_or_scientific"
    ],
    "reading_condition": [
      "focused",
      "scanning",
      "interrupted",
      "mobile",
      "screen_reader",
      "translated",
      "under_stress"
    ],
    "knowledge_gap": [
      "none",
      "small",
      "moderate",
      "large",
      "unknown"
    ],
    "emotional_temperature": [
      "calm",
      "curious",
      "hopeful",
      "skeptical",
      "anxious",
      "angry",
      "grieving",
      "urgent"
    ],
    "lifecycle": [
      "draft",
      "developmental_edit",
      "line_edit",
      "copyedit",
      "proofread",
      "published",
      "maintained"
    ]
  },
  "precedence": [
    "truth_and_safety",
    "intended_meaning",
    "reader_task_success",
    "accessibility",
    "genre_and_channel_fit",
    "house_style",
    "individual_preference"
  ],
  "rhetorical_situation": {
    "required": [
      "author",
      "audience",
      "purpose",
      "text",
      "setting"
    ],
    "source_ids": [
      "WEB-010"
    ]
  }
}